Episode Overview
Achille Ettorre, owner of GTA Equipment Rentals, will join the podcast to share how rental leaders can master the balance of people, process, and technology to achieve sustainable growth. He will explore the future of Canada’s rental market, strategies for succession planning and business exits, and how leveraging CRM tools and process improvements can boost efficiency by up to 40%. The conversation will also highlight key performance metrics and practical ways to build a more resilient, scalable rental operation.
