Episode Overview
Lauren Watts Mau, from the American Rental Association (ARA), joins the Rental Roundtable to preview the upcoming ARA Show and share what’s ahead for the rental industry in 2025. Lauren breaks down how attendees can make the most of the show, ARA’s latest initiatives to support members, and her advice for new and growing rental companies.
This conversation offers valuable insight into how ARA is shaping the industry’s future through community, education, and advocacy.
Timestamps:
- 01:40 – ARA Show format
- 06:58 – Small businesses vs. national companies
- 12:40 – How to learn more about the rental industry
- 16:10 – When to join ARA
- 17:05 – Advice for new rental companies
- 18:14 – What to expect at the ARA Show
- 26:40 – How to prepare for the ARA Show
- 29:15 – ARA 2025 initiatives
- 33:50 – Growth in the rental industry
- 35:20 – Strategies for business growth
